How to remove yourself from Sagacity / My Data Choices
My Data Choices is Sagacity's consumer hub. If you've had marketing you don't want, use its Suppress my data option to ask for your record to be suppressed from Sagacity's systems.
- Serus data
- On average, Serus sends about 184 removal requests per person, 89% of them to data brokers, so expect Sagacity / My Data Choices to be one of many.
- Opt-out page
- mydatachoices.co.uk
- Method
- Online form
- Cost
- Free
- Last updated
Sagacity / My Data Choices doesn't say how long removal takes. Under California law, a business has 45 days to act on a deletion request (15 business days for an opt-out of sale).
Reviewed by Anthon Wansland
Head of Product & Co-Founder
Serus is a privacy company with paid tools to find and remove your personal data. This guide shows the free way to do it yourself.
How to opt out of Sagacity / My Data Choices
- 1
Open My Data Choices
Go to mydatachoices.co.uk.
- 2
Choose Suppress my data
Use the Suppress your data link, which the site offers for people who have received marketing they don't want.
- 3
Read the privacy statement first, if you like
It sits at the top of the page and sets out how your data is shared and processed.
Watch out for
- Sagacity says your data is shared and processed within its group of companies, which includes Sagacity Solutions Limited.
- Suppression stops marketing use. The page doesn't say your record is deleted.
Sources checked: mydatachoices.co.uk
Last verified against the official page:
What Sagacity / My Data Choices holds about you
- Full name and aliases
What Sagacity / My Data Choices is known to collect, not a check of your listing.
Does it come back?
Sagacity doesn't publish a relisting policy on this page.
Your rights
Sagacity cites the UK GDPR, the Data Protection Act 2018 and PECR as the rules it processes data under.
United Kingdom: UK GDPR. You can ask any company to erase your personal data and to stop using it for direct marketing. It has one month to respond. If it doesn't, you can complain to the ICO. Read the full guide.
General information, not legal advice.
Frequently asked
What is My Data Choices?
Sagacity's consumer preference centre, where you can exercise your right to suppression.
Does suppression delete my data?
The page describes suppression of your record from Sagacity's systems for marketing. It doesn't promise deletion.
Who is covered by one request?
Sagacity says data is shared within its group of companies. The page doesn't say how far one request reaches.
Related guide How to delete yourself and your information from the internet Something changed? If these steps no longer match the Sagacity / My Data Choices opt-out, tell us and we'll re-check it.